Even Google needs SEO - better do not ignore it for your own site Search engine optimization is so important that even Google is looking for SEO managers who help it to improve the organic rankings of their web pages. If you think that your website does not need search engine optimization, you might want to reconsider your position. What exactly is Google looking for? Google has posted a job … [Read more...]
Official: how Google handles new top level domains (TLDs)
Official: how Google handles new top level domains (TLDs) In a post on Google's Webmaster Central blog, Google's John Mueller explained how Google handles new top level domains (TLDs) such as .guru or .how. Here are the details: 1. Google does not favor any TLD Google's systems treat new gTLDs (generic top level domains) like other gTLDs (like .com & .org). Keywords in a TLD do not give … [Read more...]
Search engine optimization (SEO) is continually evolving
Ride the wave: why change is good for your business Search engine optimization (SEO) is continually evolving. Things that worked great in the past can trigger a ranking penalty today. Technology is always undergoing change and you have to make sure that you do the right things if you do not want to become obsolete tomorrow. Here are some things that you can do to make sure that your business … [Read more...]
Now Google sees you, now they don’t
1. Now Google sees you, now they don't Checking the technical aspects of your website is a necessity if you want to make sure that Google and other search engines give your web pages high rankings. If your web pages contain particular errors, Google won't be able to see them. Regular website audits make sure that your site gets the rankings that it deserves. 1. Check your website for … [Read more...]
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