| Backlinks are dead, or are they? |
| “Link building is dead” is something that you might have heard from several SEOs during the last few weeks and months. It’s true that search engine optimization has changed a lot. But are links really not important anymore? Or are some people just drawing the wrong conclusions?
Backlinks are dead, long live backlinks! Links are a very important ranking signal for Google. Links are so important that Google puts a lot of effort into detecting bad backlinks. If you hear someone saying “link building does not work anymore”, the person actually says “link spamming does not work anymore.” The automatic links that might have helped your website in the past will get your website penalized today. Automatically creating backlinks in bulk does not work anymore. Faking social network profiles to get backlinks does not work anymore. Spamming forums and article websites with fake or low quality content to get backlinks does not work anymore. Automated link networks do not work anymore. To make things clear: spamming does not work anymore! However, this has nothing to do with real backlinks. Real backlinks from good sites are the best thing that can happen to your rankings. Things, not strings: what does Google mean with that? Google’s ranking concept is “things, not strings”. That means that the context of a link is important. The links that point to your website should come from pages that are related to the topic of your own website. Google has been saying this for years but now they are serious about it. If all of the links that point to your website contain exactly the same keyword, you can be sure that this will trigger an ‘unnatural links’ filter. If the links to your website contain keywords that are related to the topic of your website, Google will find your website relevant for that topic. Google is serious about this and that’s good news for you Some people still think that they can trick Google’s algorithm with the ‘brand new secret method that will get your site on Google’s first result page with just a few mouse clicks.’ These spam tools do not work anymore and it is very likely that your website will be penalized if you fake links and other things. Links that require human intervention are the links that Google considers in the ranking algorithm. Quality is much more important than quantity. A handful of high quality links are much better than hundreds of automatically created backlinks. The tools in SEOprofiler help you to build backlinks as efficiently as possible. While it is not possible to automate the link building process, the tools can make your life much easier:
Invest your time wisely. If you haven’t done it yet, try SEOprofiler now: Try SEOprofiler now risk-free!
Back to table of contents – Visit SEOprofiler.com
|
How long does it take to get a first page Google ranking?
| 1. How long does it take to get a first page Google ranking? |
| That’s a question that we often hear. There is no general answer to this question. It depends on many different factors. This article helps you to get a realistic timeline for your SEO goals.
What’s the current state of your website?
It’s not Karma, it’s the way SEO works
So how long will it take to get high rankings?
Search engine optimization takes some time if you want to get sustainable results. If you continually work on your web pages, you will get high rankings that last. What you should take from this article is that before beginning any SEO efforts, you should take time to assess the situation, plan both short- and long term-strategies, approach SEO as an ongoing process, and communicate realistic goals and timelines for improvement to the larger team and executives. The tools in SEOprofiler help you to work as efficiently as possible with your website. If you haven’t done it yet, try SEOprofiler now: Try SEOprofiler now risk-free!
Back to table of contents – Visit SEOprofiler.com
|
How not to lose a lot of money
| 1. How not to lose a lot of money |
| If your customers do not use the Internet, you don’t need search engine optimization. If they do, you will lose a lot of money if you fail to optimize your site. Search engine optimization (SEO) is a basic investment that will have a big impact on your online success.
Organic SEO is very cost efficient
You can track your SEO results
You get high quality traffic
High rankings for the right keywords will have a major influence on your revenue. Use the tools in SEOprofiler to get high rankings for the right keywords and make sure that your pages have a good conversion rate. The time and money that you invest in search engine optimization will quickly pay for itself. SEO is one of the best investments that you can make for your company: Try SEOprofiler now risk-free!
Back to table of contents – Visit SEOprofiler.com
|
Google: why your website fails the “mobile-friendly” test
Some months ago, Google released a new tool that enables you to check if your website is mobile-friendly. Websites that pass Google’s test will be labeled with “mobile-friendly” on Google’s search result pages for mobile devices.
Some websites did not pass that test although they are mobile-friendly. Why did this happen and what can you do to make sure that your own site passes the test?
How can I check my website?
Google’s mobile friendly-test tool is available here. Just enter the URL of your website and click the “Analyze” button. If your website passes the test, you will see something like this:
(click on image above for a larger view)
What can I do if my website fails the test?
